It’s that time again! The WBO 2018 Annual Fall Retreat,
this year in natural beautiful surroundings of Ocala, FL
September 7 -9, 2018
Holiday Inn & Suites
Ocala Conference Center
3600 SW 38th Ave, Ocala, FL 34474


Since the fall of 1981, Women Business Owners of North Florida (WBO) has been holding an annual retreat. The founding members of WBO felt it necessary for the membership to come together for a weekend of education, relationship building and examining ways to follow the mission statement of the organization and advance our core objectives.  WBO’s MISSION and VISION are as follows:

  • MISSION: "To inspire women business owners to grow through networking, education, and support."
  • VISION: "Our vision is a world where women business owners in Northeast Florida succeed."

Recognized as a Jacksonville community “must attend” event, participation has grown since that first WBO Fall Retreat. On average, WBO hosts approximately 60 attendees representing some of northeast Florida’s top women-owned businesses. The Fall Retreat offers WBO members, guests and sponsors a forum where business owners gather to discuss issues affecting their businesses such as expansion, marketing, financing, tax law changes, legal issues and the “how to” of managing a business all under the insightful and educational umbrella of the fall retreat. Participants and sponsors have a unique opportunity to share ideas in a group environment and on a one-to-one basis. Discovering how we can work together business to business is the key to the success of the Fall Retreat. 

Retreat Benefits include:

Business development • Networking • Marketing • Speaking opportunities  • Recognition • Logo display • Visibility • Promotion of business products  • Visibility • Mentoring • Awareness • Self-development  • Self-reflection • New friendships • Fun • New business opportunities 

Sponsors are recognized throughout the event through logo display at events, signage, event program, and the ability to distribute marketing materials and promotional items as well as speaking opportunities.                                   


Each year, the Retreat Chair has the honor of choosing the theme as a way to bring their own personality, strengths, and wisdom to the role of being a woman in business. 

As I am an environmental consultant, as well as a public speaker on the issues of environment, business, and leadership, I bring my unique perspective to the weekend and have created an agenda to compliment my theme. Therefore, my 2018 Theme, "Time To Get Your Nature On!" will be my contribution to that legacy.  The Theme of Nature will be multi-pronged: Nature as healer, storyteller, leadership trainer, and agent for joy and play. Given the stunning surrounds of Ocala, I will incorporate local elements to achieve my goals.

In the recent past, the themes and locations have been:

  • 2017 - "Recharge" - Mission Inn Resort, Howey-In-the-Hills, FL
  • 2016 - "A Royal Retreat" - The King & Prince Resort, St. Simons Island, GA 
  • 2015 - "Simply Me" - The Shores Resort, Daytona Beach, FL
  • 2014 - "Breaking Out of Your Shell" - The Shores Resort, Daytona Beach, FL
  • 2013 - "A Weekend To Treasure" - Hilton Garden Inn, Savannah, GA - This had a particularly hilarious pirate theme!
  • 2012 - "Everybody Is A Star" - Hilton Bonnet Creek Resort, Orlando
  • 2011 - "Business is Personal" - Sea Palms Resort, St. Simons Island, GA 

From my first retreat, back in 2009, I knew that one day I would chair it. That year was also the year Teresa Meares and I became friends, a bond that is ever-stronger today. I knew that 2018 would be my year and I am having a blast with Teresa as my co-chair. Most of all, the new friendships I am forging are a treasure.

Join us next month. We would love to have you there.

With my warm regards,
Janet Herrick
2018 WBO Retreat Chair

  • WBO Member: Early bird – Before end of day July 27th - $135.00

  • WBO Member: July 28th  and after – $160.00

  • Guests: Early bird – Before end of day July 27th - $160.00

  • Guests – July 28th  and after – $185.00

ROOM RATES (paid directly to hotel)
On or Before AUGUST 20, 2018
  • KING SINGLE (limited availability) or QUEEN DOUBLE - $119.00 per room, either size (taxes extra)

  • *August 21st and after - $160.00 per room, either size (taxes extra)

  • Reservations made by calling: 352-629-9500 or 1-800-HOLIDAY.

  • Discounted rate code is our group name: “WOMEN BUSINESS OWNERS OF NORTH FLORIDA (WBO).”

  • *Rates are subject to open room availability at that time.

  • For hotel information on amenities, please visit:


Friday, September 7th

Saturday, September 8th

Sunday, September 9th

Check-in and Welcome

Early Yoga

Early Yoga




Ice Breaker Event

Morning Business Program

Morning Business Program

Buffet Dinner with the President’s Program

Group Photo


Dance Party



Afternoon Activities – Glass Bottom Boat Tour, Ziplining, Golf, Museum Tours (Appleton or Drag Racing Museums), Winery Tours, Horse Farms, Kayaking, etc.


Evening Dinner and Event